Marketing Research Information Systems(MRIS) is a full service marketing research company registered 2000.The company boasts of the best field capability in Zambia second to none, in addition we apply the quality control measures to ensure that the data collected is of the highest quality standards. MRIS also conducts studies in Zimbabwe, Malawi, Mozambique, Uganda and Botswana.
Data collection methods include: CAPI, PAPI, Focus Groups, IDIs..
Areas of research include; Retail Audits (Been conducting since 2003), Retail Census, Brand Health Studies, Product tests, Media Research, Image Studies, Consumer Usage and Attitudes, Qualitative research...
Coverage: Field teams covering all the ten provinces of Zambia.
We are currently working with both local and multinational corporations on various projects in Zambia.
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